Hi! I’m Ximena (or Meni) — a multidisciplinary digital designer focusing on web and e-commerce development. I’ve worked inside different companies from different backgrounds, such as agencies, consulting firms, and design studios. This has allowed me to possess a wide range of abilities to develop digital products that match the client’s business objectives, never forgetting about the visual aesthetics and user experience.
I am passionate about combining creativity and technology and strive to create visually appealing and user-friendly digital experiences. I believe that successful design goes beyond aesthetics and should also be functional, accessible, and intuitive. By understanding the needs and goals of the end-users, I aim to design solutions that not only captivate visually but also provide a seamless and enjoyable user journey.
EDUCATION
2019
EFTI, Spain Profesional Cycle
2018
IED Madrid, Spain Master on Brand Design
2017
CENTRO, Mexico Project Management for Creative Industries
2011-2015
Universidad Iberoamericana, Mexico B.A. Industrial Design
EXPERIENCE
2018 – TODAY
Freelancing
NOVEMBER 2020 – TODAY
Graphic Designer & Web Developer, Masbe Estudio
2018 – 2019
Junior Designer, Meraki Studio Madrid
2016 – 2019
Administrador, Abejas por la Vida y la Salud
2015 – 2017
Sales Executive, Breuer Estudio
CERTIFICATES
2023
Webflow, Webflow 101
2020
The Interaction Design Foundation, Web Design for Usability
2019
The Interaction Design Foundation, Mobile User Experience (UX Design)
2019
Google, Google Analytics Advanced Certification